Oct. 22, 2025

EP 129: How EOS Builds a More Sellable Business with Ashley Walters

EP 129: How EOS Builds a More Sellable Business with Ashley Walters

Many business owners still feel trapped in the day-to-day because their companies rely too heavily on them. The Entrepreneurial Operating System (EOS) changes that by helping leadership teams build structure and accountability so businesses can run smoothly without the owner.

Ashley Walters, Professional EOS Implementer at EOS Worldwide, explains how to align EOS with exit planning to build efficiency, long-term growth, and transferable value. She shares how she guides leadership teams through tough structure conversations, puts the right people in the right seats, and helps owners build companies that run independently.

 

In this episode, you will:

  • Understand the difference between business value and transferable value 

  • Learn how to identify your business priorities within a 90-day frame

  • Hear why buyers prefer businesses running on EOS

 

Highlights:

(00:00) Meet Ashley Walters

(03:05) How EOS and exit planning work together to grow value

(05:50) The structure-first, people-second approach

(10:15) What a company running on EOS looks like to a buyer

(12:40) The rocks system: setting priorities that move the needle

(16:28) Why EOS reveals owner dependence and how to fix it

(21:16) Where AI fits in EOS

(23:59) The EOS implementation process

(29:54) EOS increases the rates of a successful exit

(31:39) Why an operating system is always beneficial

 

Resources:

For past guests, please visit https://www.defendersofbusinessvalue.com/

 

Follow Ashley:

Connect on LinkedIn: https://www.linkedin.com/in/ashleyklinewalters/ 

Email: ashley.walters@eosworldwide.com 

Website: https://accelerateadvising.com/ 

 

Learn more about EOS: https://www.eosworldwide.com/ 

 

Follow Ed:

Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/

Instagram: https://www.instagram.com/defendersofbusinessvalue/

Facebook: https://www.facebook.com/bvdefenders